How do we want our Participants to behave? Now that we know our overall objectives, who we want to reach, and how they’re currently acting and why, we’ll list the Ideal Actions we’d like to see Participants take in alignment with our Goals. This is a chance to remove your grounded reality constraints, dare to be creative, and dream big! In the examples, our first iteration will focus on Example Goals 4 (Knowledge) and 5 (Participation) because these are prerequisites to the ultimate goals of 3 (Discover Security Issues), 2 (Remediate Security Issues), and 1 (Prevent Security Issues).

High Level Desired Behavior

What do you want to see your Champions do at a high level? What are you looking to change or improve overall about your program? Ensure these align with your Goals. This exercise helps you focus on determining how you want them to behave.

Example High Level Desired Behavior

Ideal Actions

What specific things would you like your Champions to do?  Capture this and how each behavior aligns with your Goals. Remember this process is iterative and you do not need to go after all your Goals in the first pass. I’d suggest focusing on actions associated with attendance/ participation and learning for the initial phase, then add additional responsibilities in later phases as the program catches on and the culture shifts. You can specify and document the phase as you brainstorm ideas.

Design Spreadsheet

I find it effective to capture the Ideal Action information in a Design Spreadsheet so I’ve provided an example Google Sheet for you to use to get started.

Example Ideal Actions (Initial Phase)

As the examples I’ve given focus only on meeting Goals 4 (Knowledge) and 5 (Participation), I’ll share a Success Guide example for a later iteration that captures Ideal Actions for Example Goals 3 (Discover Security Issues), 2 (Remediate Security Issues), and 1 (Prevent Security Issues) as a blog post. Stay tuned for that!

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